Publishing giant Condé Nast to open Austin office employ 50

Courtesy of Austin American-Statesman

 

Publishing giant Condé Nast which owns more than a dozen major titles such as Vogue Vanity Fair The New Yorker GQ and Architectural Digest will open an Austin office this summer to boost their digital media efforts.

The company’s Austin digital innovation center which will employ up to 50 workers in its first year with room to grow will mark the first of its kind for Condé Nast and open in July said Fred Santarpia executive vice president and chief digital officer for the company.

The center will be hiring local employees to work on the technical side of the company’s digital media efforts such as software engineers and product and design workers the company said.

“Austin has become an epicenter of digital talent and creativity and establishing our presence there will not only enable us to accelerate our growth but it also will provide us with insight into cutting edge technology and keep us at the forefront of the industry” Santarpia told the American-Statesman. “As the next generation of consumers looks to be informed entertained and inspired we will be sure to make our content available to them in the most dynamic and compelling ways on every imaginable platform and device.”

Condé Nast said the move marks one of the first major New York media companies to launch an office here. The Austin office will join the publishing giant’s established network of digital teams already located in New York San Francisco Chicago and London.

Company officials say the Austin outpost as part of the company’s network of digital teams will provide additional engineering and product development for Condé Nast’s digital portfolio. Austin workers will work on Condé Nast’s various digital distribution efforts such as their various media websites and on mobile apps such as Snapchat Santarpia said.

Specific Austin worker titles will include digital strategy specialists and JavaScript engineers Condé Nast said.

The local office marks the first digital innovation center that the publishing giant is building from the ground up Santarpia said. The decision to open a new Austin office was largely driven by the level of talented workers available here he added.

“It’s just undeniable how much growth the city has seen in the last several years and Austin has become an incredible source of digital talent” he said. “And we are really looking at this not as a satellite office but a true extension of Condé Nast. My great hope is that by tapping into the creativity in Austin we will start to bring in a new thinking and diversity into our approach. We are very very excited to be a new and contributing member to the Austin community.”

The news was lauded Monday by business leaders.

“Condé Nast has a long and storied legacy of providing insightful high-quality and artistic content and Austin’s dynamic and innovative community is a natural complement to their mission” said Phil Wilson Chair of Opportunity Austin an initiative of the Greater Austin Chamber of Commerce. “Our region’s deep pool of creative talent tech community and quality of life are a winning combination for companies and employees alike; we are thrilled to welcome Condé Nast to our community and look forward to working alongside them as they grow their digital footprint.”